What Is The Song In The Nissan 'The Chase' Commercial?

Nissan has released a new commercial for the 2021 March Madness tournament, entitled "The Chase," and it's a lot of fun to watch. The commercial starts at an everyday basketball game when an airball sends the basketball down the street, forcing the shooter to jump in his Nissan and chase the wayward ball, bouncing through multiple states and landscapes. At first, the ball is bouncing through San Francisco's streets, then the next thing you know, it's bouncing towards Indianapolis. The chase seems never to end, but instead of being frustrated, the man finds himself on an adventure he wasn't expecting. 

While all of this is entertaining to watch, it's not the reason why we are so interested in this commercial. It's the song. This fun, upbeat, and funky track had viewers bouncing in their seats the same way the basketball did throughout the commercial, though not everyone may recognize it. Instead of waiting by your TV with your favorite smartphone app on standby, we have the answer for you right here. 

The music director must have reached deep into the old collection for this commercial; although it's airing in 2021, "The Boo Boo Song" by King Coleman was released. The song starts with female singers chanting, "A hunting we will go, A hunting we will go, We will catch that fox and put him in a box And will not let him go," setting the scene by starting with a cheerful intro that makes the daunting task seem less challenging. The song begins in the commercial as soon as one of the players says, "Come on, man," making it a perfect call and response between the script and music.

Once the Nissan takes off on the chase, King Coleman breaks in with a scat-sounding mumbo-jumbo singing that's impossible not to wiggle to. During this time, both the song and the scene are fast and chaotic, as the basketball travels further and further away. The song slowly evolves its true form of funk/soul with clearer lyrics, putting viewers' attention back on the commercial, as the basketball bounces off a semi-truck and freeway overpasses.

By the end of the commercial, trumpets enter the musical arena, and the basketball continues to bounce down the road. Although the actor never actually catches up with the basketball, that doesn't matter; what matters is the chase to finding this fantastic song is over.